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The Prospect and Context:
The reader is familiar with Amy Porterfield. They’ve taken her up on a free offer in the past, but they haven’t purchased a product or subscribed to her podcast. They are highly interested in starting an online business or they’re in the process of getting one started, but they are worried about the time required and feel overwhelmed when considering where and how to start.
The Goal: To get subscribers
Subject Line A: Listen to your bestie
Preview Text: Free, no-strings-attached advice
Subject Line B: My online business secrets revealed (for FREE)
Preview Text: Small, actionable steps to reach your dream
Hey %FIRSTNAME%,
Do you dream of starting an online business?
Or already have one that isn’t growing?
Are you stressed, overwhelmed, and feel like you don’t have time to devote to your dreams?
If so, read on…
Because I’ve been in your shoes…
I was a 9-to-5 girl who wanted out…
But I was scared to death to go out on my own, was plagued with doubt and feelings of inadequacy, and had no idea where to start.
Once I finally did take “the leap,” I invested gobs of time, made hundreds of mistakes, and continued to battle doubts and insecurities.
But step by step, day by day…
I finally succeeded…
Now I want you to benefit from my struggles and mistakes…
…so that you can go farther, faster (especially if you’re brand new).
And without adding time to your already busy schedule.
How?
By allowing me to whisper success secrets in your ear…
(whether you have 5 mins or 60)
…through my top-rated ‘Online Marketing Made Easy’ podcast.
Each episode I guide you through my most valuable, practical, action-by-action tips and tricks in a beginner-friendly way.
Covering everything from how to get started to inside secrets on what works (and what doesn’t) when launching and growing an online business.
I want you to realize that you can do this.
And have tools you can start implementing immediately to see results day by day.
I’m here for you.
But you have to invite me in…
So go to wherever you listen to podcasts and hit “subscribe” on ‘Online Marketing Made Easy’ to get on the fastest path to starting (and growing) your online business.
All my best,
Amy
P.S. As a subscriber you’ll get free insider resources and bonus episodes to make your time with me EVEN MORE worthwhile!
P.P.S. In case you’re curious, here are a few things listeners just like you have to say about ‘Online Marketing Made Easy’:
“I am pretty new to online marketing and (Amy) has been a guiding voice in my ear, clearing the path forward!”
“This podcast is my #1 go-to… saving me time, money and energy.”
“Every episode, Amy delivers value relevant to my business… I leave with a feeling of I can do this.”